A & F Quarterly – Back to School 2010


Editor: Savas Abadsidis

Creative Director: Sam Shahid

Photographer: Bruce Weber

Publisher: Abercrombie & Fitch

Date: Back to School 2010

Dimensions: 9” W x 10.75” H

Condition: New on original shrink wrap

A & F Quarterly was a magalog [magazine + catalogue] created to further establish Abercrombie and Fitch’s hyper-sexualized neo-preppy image with an initial run from 1997 to 2003. Photographer Bruce Weber’s artful and erotic [both hetero and homo] images of youthful perfection made the publication a success and eventually a lightning rod. 

Titled Screen Test, this 2010 Back to School issue of the Qaurterly was an unsuccessful attempt to revive the publication worldwide after 2008's EU/UK exclusive Return to Paradise issue.